So does this mean... that all the subscribers to Martha Stweart Living are secretly furries? *gasp* 22.214.171.124 23:00, 23 November 2012 (UTC)
No. It means that to people who give motivational talks to people who want to sell you things, all the people included in such maps are called prospects or prospective customers. It is a good explanation for spam. I used Google News BEFORE it was clickbait (talk) 07:13, 14 January 2015 (UTC)
- It's a subtle hint that xkcd will be transitioning into Martha Stewart furry porn.126.96.36.199 05:05, 24 November 2012 (UTC)
I thought that it was implied that if they switched to furry advertising/content, they could be as successful as Marth Stewart... not that they should combine marth stewart and furry content into their site. 188.8.131.52 (talk) (please sign your comments with ~~~~)
I was expecting some reference to George Lucas' THX 1138 for this comics.
But then, it is not George Lucas who's editing Xkcd...
Paulo Sedrez 184.108.40.206 18:39, 7 January 2013 (UTC)
There is an additional pun, and I do not know if it was intended. One adult furry publication is called Heat. A map of where furry porn is appreciated would therefore also be a Heat map. Godel Fishbreath (talk) 15:14, 17 May 2013 (UTC) (please sign your comments with ~~~~)
- I'm a little weirded out by the fact that our resident expert on the titles of adult furry publications has the name of "Fishbreath." Makes one wonder where his mouth has been. 220.127.116.11 17:24, 27 December 2013 (UTC)
- Godel Fishbreath. Obviously the answer to your question is undecidable. 18.104.22.168 01:41, 1 March 2015 (UTC)
The 'incomplete' tag refers to the title text. I'm not sure if this refers to the actual title text (which has been explained in the comic), or the title "Heatmap" (which I just added an explanation for). Either way, I think it's covered; I intend to remove the incomplete tag in a few days, if nobody objects. Cosmogoblin (talk) 22:54, 24 June 2015 (UTC)