Difference between revisions of "973: MTV Generation"

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==Explanation==
 
==Explanation==
People often call today's kids the '''MTV Generation''', like [[White Hat]] does in the strip, because the {{w|MTV Generation}} were accused of bad attention spans and concentration (caused by MTV). [[Megan]] explains that the term really originated about 25 years ago, so today's kids are actually one generation newer.
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{{w|MTV}} stands for "Music Television", which is the name of a US-based cable channel, founded in 1981, specifically focusing on popular music and the music industry in general. The programming largely (though not exclusively) consisted of {{w|music video}}s. The focus of the channel has since shifted to {{w|reality shows}}. In the channel's heyday in the 1980's and early 1990's, it was popular with teenagers and young adults. As is often the case with youth culture, it was roundly condemned by some adults as being destructive and pointless. One of the specific criticisms was that the format of short videos, with quick-edit, highly kinetic visual styles and no underlying narrative was destroying the attention span of the youth.
  
An alternative definition of "the MTV generation", is that they '''are''' the teenage 12-19 year olds of the early 2000's to mid 2010's, because they were born to parents who came of child-bearing age during  the core popularity time period referenced by the comic.
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Despite MTV no longer being especially popular (and no longer focusing on music videos), people still use the term '''MTV Generation''' to refer to the young cohort, and insist that they have poor attention spans, resulting from their media exposure. [[Megan]] explains that the term really originated about 25 years ago, to describe {{w|Generation X}}, the generation born from 1965 to 1980. The actual MTV generation has long since grown up, and most young people today either don't watch MTV, or have no idea that it was originally a music channel. Teenagers today are the children of "the MTV generation" (and even their grandchildren, in some cases).
  
{{w|MTV}} is Music Television, it is a TV channel in the US and elsewhere that, when it started in the 1980s, used to show {{w|music video}}s. The focus has now shifted to {{w|reality shows}}.
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{{w|The Breakfast Club}} is an iconic movie from 1985 in which 5 teenagers spend a Saturday detention together at school. Principal Vernon was the overseer of the detention, and a symbol of authority and oppression of youth - the actor playing principal Vernon was around 45 years old at the time of filming. The irony is that many adults who grew up watching the movie still identify with the teenagers, but now have little in common with them.
  
{{w|The Breakfast Club}} is an iconic movie from 1985 in which 5 very different teenagers spend a Saturday detention together at the school. Principal Vernon was the principal in the movie and was the overseer of the detention.
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There are a couple of themes in this strip that [[Randall]] has covered before. One is mocking adults for the assumptions they make about young people, youth culture and new technology. Adults have a tendency to whitewash the past, and insist that modern young people are being corrupted by new trends. And when that generation of youth grows up, they tend to make the same assumptions about the next generation. [[1601: Isolation]], [[1227: The Pace of Modern Life]], [[1414: Writing Skills]], [[1348: Before the Internet]]
  
[[Randall]] has covered making people feel old several times ([[647: Scary]], [[891: Movie Ages]], [[1393: Timeghost]]).
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Another theme is making people feel old by pointing out how long ago their common memories are, as in [[647: Scary]], [[891: Movie Ages]], [[1393: Timeghost]], [[1477: Star Wars]], and [[2165: Millennials]].
  
 
==Transcript==
 
==Transcript==
:[One of them damn kids that won't get OFF MY LAWN plays with some gadget-a-mabob while ignoring every damn thing around him off in the background. White Hat and Megan are in the foreground.]
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<!-- Note the official transcript includes more ranting. !-->
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:[Teenager playing with phone walks in background. White Hat and Megan are in the foreground.]
 
:White Hat: See, that's the problem with the MTV generation— No attention span.
 
:White Hat: See, that's the problem with the MTV generation— No attention span.
 +
:Teenager's phone: ''Bleep bloop''
  
 +
:[White Hat and Megan in frameless panel without teenager from previous panel.]
 
:Megan: You know, that phrase referred to the 12-19 demographic that formed the core MTV audience in the mid-1980s.
 
:Megan: You know, that phrase referred to the 12-19 demographic that formed the core MTV audience in the mid-1980s.
  
:White Hat: Uh huh? So?
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:[Zoom in on Megan with White Hat off-panel to the left.]
 +
:White Hat (off-panel): Uh huh? So?
 
:Megan: That generation's now in their 40s.
 
:Megan: That generation's now in their 40s.
  
:[White Hat scratches his head.]
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:[Zoom back out to White Hat and Megan, with White Hat scratching his head.]
 
:White Hat: That can't be right.
 
:White Hat: That can't be right.
 
:Megan: Face it: Your problem with the MTV generation is their ''kids''.
 
:Megan: Face it: Your problem with the MTV generation is their ''kids''.
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[[Category:Comics featuring White Hat]]
 
[[Category:Comics featuring White Hat]]
 
[[Category:Comics featuring Hairy]]
 
[[Category:Comics featuring Hairy]]
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[[Category:Comics to make one feel old]]
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[[Category:Kids]]

Revision as of 09:05, 27 January 2023

MTV Generation
If you identified with the kids from The Breakfast Club when it came out, you're now much closer to the age of Principal Vernon.
Title text: If you identified with the kids from The Breakfast Club when it came out, you're now much closer to the age of Principal Vernon.

Explanation

MTV stands for "Music Television", which is the name of a US-based cable channel, founded in 1981, specifically focusing on popular music and the music industry in general. The programming largely (though not exclusively) consisted of music videos. The focus of the channel has since shifted to reality shows. In the channel's heyday in the 1980's and early 1990's, it was popular with teenagers and young adults. As is often the case with youth culture, it was roundly condemned by some adults as being destructive and pointless. One of the specific criticisms was that the format of short videos, with quick-edit, highly kinetic visual styles and no underlying narrative was destroying the attention span of the youth.

Despite MTV no longer being especially popular (and no longer focusing on music videos), people still use the term MTV Generation to refer to the young cohort, and insist that they have poor attention spans, resulting from their media exposure. Megan explains that the term really originated about 25 years ago, to describe Generation X, the generation born from 1965 to 1980. The actual MTV generation has long since grown up, and most young people today either don't watch MTV, or have no idea that it was originally a music channel. Teenagers today are the children of "the MTV generation" (and even their grandchildren, in some cases).

The Breakfast Club is an iconic movie from 1985 in which 5 teenagers spend a Saturday detention together at school. Principal Vernon was the overseer of the detention, and a symbol of authority and oppression of youth - the actor playing principal Vernon was around 45 years old at the time of filming. The irony is that many adults who grew up watching the movie still identify with the teenagers, but now have little in common with them.

There are a couple of themes in this strip that Randall has covered before. One is mocking adults for the assumptions they make about young people, youth culture and new technology. Adults have a tendency to whitewash the past, and insist that modern young people are being corrupted by new trends. And when that generation of youth grows up, they tend to make the same assumptions about the next generation. 1601: Isolation, 1227: The Pace of Modern Life, 1414: Writing Skills, 1348: Before the Internet

Another theme is making people feel old by pointing out how long ago their common memories are, as in 647: Scary, 891: Movie Ages, 1393: Timeghost, 1477: Star Wars, and 2165: Millennials.

Transcript

[Teenager playing with phone walks in background. White Hat and Megan are in the foreground.]
White Hat: See, that's the problem with the MTV generation— No attention span.
Teenager's phone: Bleep bloop
[White Hat and Megan in frameless panel without teenager from previous panel.]
Megan: You know, that phrase referred to the 12-19 demographic that formed the core MTV audience in the mid-1980s.
[Zoom in on Megan with White Hat off-panel to the left.]
White Hat (off-panel): Uh huh? So?
Megan: That generation's now in their 40s.
[Zoom back out to White Hat and Megan, with White Hat scratching his head.]
White Hat: That can't be right.
Megan: Face it: Your problem with the MTV generation is their kids.


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Discussion

Yeah, so it made them bad parents. Still a valid complaint. On a side note, how old must White Hat be to be dismissive of the MTV generation himself? Davidy²²[talk] 08:19, 9 March 2013 (UTC)

Actually it's worse. The MTV generation is nearly 50. Some are grandparents. -74.213.186.41 15:52, 28 March 2013 (UTC)

Especially those who watched MTV in the late 1980s, when the style of videos changed from abstract art to soft porn.Seebert (talk) 15:25, 15 August 2014 (UTC)

After 4 years of living in fear Roy Batty apparently died a dreadful death without a whimper. A very brave and "manly" creature. We should act now. There may still be time! I used Google News BEFORE it was clickbait (talk) 17:48, 22 January 2015 (UTC)

Well, Seebert, this comic was published in 2011. Back then, the MTV generation was in their late thirties and early forties.

Hello from 10 years later! That generation is now in their 50's. --mezimm 172.69.71.32 20:33, 5 November 2021 (UTC)